Key Dates to Note: International Women's Day & Easter Branded Merchandise Ideas

As we move into spring, two important dates stand out for businesses looking to engage employees and clients through thoughtful gifting: International Women’s Day and Easter.

Both occasions present valuable opportunities to use branded merchandise to reinforce your message, strengthen relationships, and keep your brand visible at the right moment.

International Women's Day Branded Merchandise - Sunday 8th March

International Women’s Day (IWD) is celebrated globally and is a key moment for organisations to demonstrate their commitment to equality, appreciation, and positive workplace culture.

Using branded International Women’s Day gifts allows businesses to mark the occasion in a meaningful and memorable way – particularly when gifts are practical, well-designed, and aligned with your brand values.

Popular International Women’s Day merchandise includes:

• Branded gift boxes and wellbeing sets
• Reusable water bottles and mugs with empowering messaging
• Tote bags, notebooks, and desk accessories
• Small postal gifts for remote teams

These items help ensure your IWD message lasts beyond the day itself, creating ongoing brand exposure and positive association.

Easter Branded Gifts & Promotional Ideas

Easter branded merchandise offers a lighter, seasonal opportunity to connect with both clients and teams. It’s ideal for customer appreciation, direct mail campaigns, and internal gifting.

Easter promotions work particularly well when paired with creative packaging and useful or shareable items.

Popular Easter branded gift ideas include:

• Branded chocolate and confectionery in printed packaging
• Custom Easter egg boxes
• Eco-friendly gifts such as seed kits or branded plant pots
• Letterbox-friendly Easter gifts for clients

Seasonal gifting like this helps brands stay visible while feeling timely, personal, and thoughtful.

Why use Branded Merchandise for Seasonal Campaigns?

Using branded promotional products around key calendar dates helps businesses:

• Increase brand awareness
• Strengthen relationships with clients and employees
• Reinforce company values and messaging
• Create tangible touchpoints that stand out from digital marketing alone

When aligned with recognised events like International Women’s Day and Easter, branded merchandise feels purposeful rather than promotional.

Plan your Branded Merchandise with DRAYTON

At DRAYTON, we help businesses design and deliver branded merchandise for key calendar events, from concept and artwork through to production and delivery.

Whether you’re planning International Women’s Day gifts, Easter promotions, or future seasonal campaigns, we’re here to help you create something memorable.

Get in touch with DRAYTON to start planning your next branded campaign.